AT:TUNE

Branding, Interaction Design, Generative Design

INSTRUCTOR

Serrato, Stephen

OVERVIEW

at:tune is a sound therapy festival hosted every fall in California. Taking place at the Griffith park, the festival aims to create an accessible space where adults and seniors can restore their minds and bodies through the intersection of music and nature. The festival features a variety of activities, including sound baths, sound making, soundwalks, health assessments, and pop-up musical performances. Together, they offer a quiet moment for individuals with a high-stressed lifestyle, helping them restore their mental and physical health.

GRAPHICAL ELEMENTS

The graphical elements consist of connected lines, curves, and circles, inspired by the visual patterns formed in Chladni plate experiments, where sound vibrations create intricate and dynamic patterns.

CUSTOMIZED FONT

I extended the graphical elements into a modular typeface, using the visual system to promote various activities and programs taking place throughout the event.

POSTER SERIES

The poster series combines meditative, grainy landscape imagery with muted color gradients to create a quiet, contemplative atmosphere, inviting audiences to experience the connection between sound, body, and nature.

BANNER + WAYFINDING

PRINTED MATTERS

CONSUMER PRODUCTS

APP DESIGN

The app features a collection of sound therapy albums paired with generative animated patterns. Each visualization responds dynamically to the pitch of the music, continuously flowing and repeating to create an immersive, meditative experience.

For generative design process, visit: https://youtu.be/nKvfYDHYtBE

© Sijia Liu. All rights reserved.